We manage a national staff of avid outdoor enthusiasts and professionals. These individuals are trained by our salesmen to assist us at retail stores during promoted event periods. This extended arm of our company makes a significant contribution at the retail level. Not only do they help sell-through products during events, they help to give each consumer a rewarding experience with our retail partners and our represented products. Just as important, they help train the retail employees with the best way to sell our products. As part of their job description, staffers provide reporting on store conditions, inventory, competition, consumer and employee feedback and sell through. As individuals who use the product on a regular basis, they assist with product development by providing product feedback.